Book: Introduction to Algorithmic Marketing / I.Katcov

Introduction to Algorithmic Marketing: Artificial Intelligence for Marketing OperationsDo you look for the most complete text book to understand A.I. tools for marketing? Below is one of the first such books.

The author provides the definition of algorithmic marketing, makes review of predictive modeling, tells about artificial intelligence for advertisements, pricing and product assortiment. So it is one of the first book that describes all marketing tools through machine learning.

Introduction to Algorithmic Marketing: Artificial Intelligence for Marketing Operations / Ilia Katcov

Author: Ilia Katcov
Publisher: Ilia Katcov, Grid Dynamic (2017)
Language: English
Pages: 506 pages

Link: https://algorithmicweb.wordpress.com/

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